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The weight you carry

On a normal day, you carry a certain amount of stress. Depending on the season or time in your life, you may be adding extra to that load. This weight looks different for everyone, and someone may be carrying more — or less — than you at any given time.

Have compassion.

When your arms feel tired, take time to focus on your foundation: Your basic needs for today.

Concentrate on the first next step. The rest will fall into place.

Are your friends ready to evolve with you?

Different experiences demand different strengths, and different phases of life bring different challenges.

What areas of your life do you refuse to compromise?

Set non-negotiables and make moves accordingly. Then, trust yourself enough to know that if it doesn’t feel right, you will go.

Confidence grows from clarity.

Take 5

Tell 5 people you appreciate them.

Think of 5 things you love about yourself.

Set aside 5 minutes to write.

List 5 goals you want to achieve by week’s end.

Check-in with 5 people who appear strong.

Remember 5 obstacles you’ve overcome.

Thank 5 service workers.

Choose 5 songs you can play the next time you feel anxious.

Invite 5 people to a Zoom call.

Bookmark 5 websites that inspire you.

Tape 5 quotes next to your workstation.

Make 5 calls to people who might be struggling.

Take 5 deep breaths.

Get a celebrity on the phone

Tim Ferriss told a group of Princeton college students that he’d buy them a round-trip ticket anywhere in the world if they could get a celebrity on the phone. Out of the group of twenty eager jet-setters, not one attempted the challenge. He posed the same contest to a different set of students one year later. In two days, over 35% came back with results.

Why?

They believed they could.

The separating factor between these two groups is action. It’s easy to come up with excuses, set low expectations, or dismiss the successes of others. It’s difficult to commit to your own goals and dreams. Action takes courage, confidence, and commitment.

Sometimes you need to set an expectation that seems unrealistic; a mark so audaciously high and unfathomable you convince yourself to try it. Maybe you hit that banner, maybe you fall short. Either way, you’re propelling yourself into action. And that action alone sets you apart from the rest of the crowd.

Tell me what unrealistic goals you’re setting @redheadlefthand.

The case for risk

We’re afraid of making our desires known. It’s scary to show pieces of ourselves to another, parts that make us vulnerable, the gentle spaces we perceive as fragile. It’s easier to hide behind accomplishment and labels and somebody else’s dreams.

what if I’m alone

what if I can’t make rent

what if it never happens

what if I’m found out

what if I fail

Fear morphs into competitive comparison as we scan the lives of colleagues and peers, anxiously wondering if we measure up. Our minds stop us from living, from allowing ourselves to just be.

Imagine if all that watching and playing it safe on the sidelines turned into focused energy.

Who do you want to be?

What do you want to do?

When I finally pushed doubt to the side, I became a writer. I became generous, forgiving, loving, and daring because I stopped caring about what didn’t matter in the first place and started paying attention to moments that made my heart swell.

I’m scared often.

I’ve had to get comfortable living with little in my bank account and not having a neatly packaged answer when people ask, “What’s next?”

But because of that, I’ve experienced beautiful mysteries I would have otherwise missed.

Life shouldn’t be neatly laid out.

Not the life I want to live.

Modified from this original post.

The business of attraction

Chemistry is frequently considered in terms of human relationships, yet brands and businesses must also evaluate the chemistry they bring to their offerings.

Similar to personal relationships, initial sparks of excitement intensify interactions between business and consumer. From completed projects to the seal of a sale, emotion is embedded into business transactions. Skipping hearts and genuine smiles aren’t just for new loves; chemistry influences buying behavior.

How can brands weave chemistry into business?

As certain people are more open to the thrills of chemistry — those who are self-aware, thoughtful and personable — brands exhibiting similar traits can benefit from mindful demeanors.

Interest

Curiosity is how connection begins. When a business showcases what a client needs (or wants), the foundation for a relationship is set. To move prospects through the complete client journey, brands can plan for pleasant experiences to increase attraction and compel customers to engage in subsequent encounters.

Communication

Clear communication builds trust and rapport between entities. Communication is key for both business and relational development, ushering in assurance and confidence into business dealings. When communication is straightforward, expectations are fixed and boundaries for deliverables become reliable and well-defined.

Warmth

People and brands who present genuine, authentic traits are more likely to be perceived as considerate and understanding. Trust and loyalty hold weight in business circles, and positive dispositions enhance brands, attracting customers and keeping them returning for more.

Attraction

To be desired and perceived as desirable is something individuals and companies strive for. The most successful companies understand the value of appeal: They take time crafting beautiful products and experiences through careful branding and strategy.

Values

Values represent what you, or your company, stand for; they define why we do what we do. Businesses who match or try to amplify the values of their customers have an easier time setting long-term streams for revenue and profit.

What other traits contribute to brand chemistry? Tweet me @redheadlefthand.