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Tag: awareness

The business of attraction

Chemistry is frequently considered in terms of human relationships, yet brands and businesses must also evaluate the chemistry they bring to their offerings.

Similar to personal relationships, initial sparks of excitement intensify interactions between business and consumer. From completed projects to the seal of a sale, emotion is embedded into business transactions. Skipping hearts and genuine smiles aren’t just for new loves; chemistry influences buying behavior.

How can brands weave chemistry into business?

As certain people are more open to the thrills of chemistry — those who are self-aware, thoughtful and personable — brands exhibiting similar traits can benefit from mindful demeanors.

Interest

Curiosity is how connection begins. When a business showcases what a client needs (or wants), the foundation for a relationship is set. To move prospects through the complete client journey, brands can plan for pleasant experiences to increase attraction and compel customers to engage in subsequent encounters.

Communication

Clear communication builds trust and rapport between entities. Communication is key for both business and relational development, ushering in assurance and confidence into business dealings. When communication is straightforward, expectations are fixed and boundaries for deliverables become reliable and well-defined.

Warmth

People and brands who present genuine, authentic traits are more likely to be perceived as considerate and understanding. Trust and loyalty hold weight in business circles, and positive dispositions enhance brands, attracting customers and keeping them returning for more.

Attraction

To be desired and perceived as desirable is something individuals and companies strive for. The most successful companies understand the value of appeal: They take time crafting beautiful products and experiences through careful branding and strategy.

Values

Values represent what you, or your company, stand for; they define why we do what we do. Businesses who match or try to amplify the values of their customers have an easier time setting long-term streams for revenue and profit.

What other traits contribute to brand chemistry? Tweet me @redheadlefthand.

Change starts with awareness

What has worked in the past might not work now.

Start with your thoughts. Follow them. Make a list of your wishes and fears, doubts and insecurities, the things you want, and the conversations you’re having.

And challenge them.

Ask whether the thoughts you’re having are true.

Decide if your conversations are helpful.

Are your doubts and fears based in fact?

Change begins with awareness.

Ask for what you need

Before you can ask, you have to know what you need.

When you pay attention to how you ask for what you need, you may be surprised. If you fail to voice for what it is that you require, how will the universe bring it to you? Owning your feelings gives you the platform to issue requests.

Assertiveness doesn’t need to be an intimidating habit, however; understanding the areas in which you experience lack help can contribute to greater empathy, more confidence, and deeper understanding. Advocating for your needs increases the likelihood of success.

To improve your asking skills, check out this nifty guide from The Creative Independent.

Want more? 7 ways to raise your standards today

“You dont get what you want, you get what you tolerate.”

Tonya Leigh

Tonya Leigh has great perspective on living life artfully and well. She encourages her clients to establish a Red Velvet Rope policy — the idea that you treat your life like a carefully cultivated VIP nightclub. Imagine a strict dress code, exclusive invites, and the best party around.

Sometimes, without even realizing it, we lower our standards. The way we speak to ourselves. How we treat ourselves. What we think of our own accomplishments.

Our minds determine what we are capable of.

When you raise the bar on your own life, you raise your standards. When your standards are lifted, your life will automatically experience an upgrade. Here are 7 ways you can raise your standards today:

1. Upgrade what you put into your mind. The books you read, the podcasts you listen to, the magazines you consume, the accounts you follow.

2. Change your conversations. Notice when negative outweighs the positive. Focus on creation, not destruction.

3. Invest in yourself. Sign up for a class, set a goal you hope to accomplish by the end of the month, schedule time to hit the gym, find a life coach.

4. Stop worrying. Anxiety chases dreams. Make a list of your worries, then set it aside. Sure, some fear is justified and real, but worrying won’t help you level up.

5. Edit your relationships. Minimize time spent with gossips and energy vampires. Find like-minded dreamers who encourage each other to succeed.

6. Expect more. Expect more from yourself and those close to you. You’ll love the results.

7. Rewrite definitions. So much of the way we see the world and ourselves comes down to definition. Those definitions can be changed. Tony Robbins says most people simply give up, stop trying, and accept “That’s just the way it is.” It doesn’t have to be this way.

Raising your standards isn’t about making money or becoming famous. This is about mindset.

Expect more. You’re worth it. 

How do you want to be known?

A lot of people are searching.

We’re questioning the ways things are done and how they are run, the notion of work, the ways in which we live, and the relationships we invest our time in.

We’re actively searching for meaning, for what makes us happy and how we can have an impact — whether helping ourselves or helping others.

No matter where you are along this journey, I’d like to encourage you to “check in” every so often, to make sure your daily decisions are contributing to a life of joy and generosity.

Actively work to create moments and accomplishments you’re proud of, regardless of fame or fortune. Because in the end, your essence and your passion is how people will remember you.

What you leave behind matters most.

Modified from original post found here.

Guilt is worthless (mostly)

Guilt can be split into two faces: The kind that is paralyzing and negative, a harmful state that serves nothing and no one; and the kind that can help you fix what is broken.
The first kind, for obvious reasons, is worthless. This kind of guilt will trick you into thinking you are worthless. It robs you of your most present and precious moments and kills your confidence.
The second kind, however, can be a gift. This one can push you into unexpected growth. Instead of living in shame, this guilt prompts action. It can apologize for wrongdoings and set wheels into motion. New behaviors, evolved patterns, inspired creative projects.
Don’t fall victim to the first kind. If you find yourself wallowing in that direction, force yourself to turn the corner and see what good can come out of a tricky emotional experience.