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Tag: social media

Using technology to enrich our greatest assets, our relationships

Our worlds have been taken over by likes, friends, retweets, follows. Critics stand watch, ready to advocate for the unplugging of our ever-increasing connectedness. Yet we’ve proven that intention and connection can go hand in hand (Consider TED, Social Media Week, and Creative Mornings — fine examples of technology and social media combining to deepen our relationships).

But it takes effort.

I’ve offered a few tips on how we can enrich our online and offline connections through social media and tech to create meaningful interactions through questions, a bit of serendipity, and time away from tablets and screens.

Read the original post I wrote for Social Media Week here.

Are you just as intentional offline?

Social media platforms are ideal networking resources, places to find like-minded individuals and spark creative rainstorms. Brands and customers and clients and students and businesses can deepen experiences.

  1. Customers can voice the impact products have in their lives.
  2. Contests engage audiences.
  3. Features demonstrate the breadth and reach of services.
  4. Employee knowledge can be showcased.
  5. Range of expertise is amplified.
  6. Employee investment propels company value, as people care more and are held accountable for their words.
  7. Really good community organizers act as matchmakers, connecting environments and individuals.

Our interconnectedness has made it that much easier to collaborate with other key players and start dialogue with those who might otherwise be out of reach. The opportunities are seemingly endless, accessible, immediate—yours for the taking.

But it doesn’t stop online.

Don’t forget about what’s waiting for you once the laptop closes and you power your device down.